Marketing Manager - Product
This customer focused health insurance organisation seeks to add value to its members. Following a period of strong growth and transition, the organisation is enjoying a strong, positive momentum.
This newly created Marketing Manager, Product is key to delivering strong member acquisitions, increasing member usage and driving incremental revenue. Understanding the customer needs and behaviours and utilising data and insights, you will pull together product propositions that really resonate with the customer. You will develop the go to market strategy, outline key target segments and communication strategies that support the product in market. You will then work closely with teams, to implement these communications.
The ideal candidate will be a passionate, high-calibre product marketer working in health insurance, health care of service orientated businesses. Paramount is your curiosity, problem solving and analytical and commercial mindset.
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